Furano Flower Fields
Furano Flower Fields is one of the featured travel destinations in Hokkaido, Japan. This guide is being expanded with practical visitor information, travel tips, nearby places, maps, FAQs, and more.
Quick Facts
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About This Destination
Furano, in central Hokkaido, is famous for rolling summer flower fields, above all the vivid lavender rows that carpet its farms from July. Set in a broad valley ringed by the Tokachi and Daisetsuzan mountains, it is one of Japan's most beloved rural landscapes.
Farm Tomita, the pioneer of local lavender cultivation, draws crowds each summer, while nearby Biei's patchwork hills complete a classic touring route. Furano is also a winter ski destination and year-round agricultural centre.
Why Visit
The reason most people come is the extraordinary summer flower display, particularly the purple lavender fields set against green hills and blue sky, a scene found nowhere else in Japan on this scale. Lavender ice cream, sweets and cosmetics add to the experience.
Beyond flowers, Furano offers wine, cheese and melon, cycling through farmland, and quality skiing in winter, making it a rewarding rural escape.
Highlights
Farm Tomita and its neighbouring Lavender East field are the headline highlights, best in mid to late July. The Panorama Road and Flower Land Kamifurano offer sweeping multicoloured flower vistas.
The Furano Cheese Factory, Furano Winery and the seasonal Norokko sightseeing train add variety, while winter brings the slopes of Furano Ski Resort.
Things to Do
Wander the lavender rows and mixed flower fields at Farm Tomita, taste lavender and melon soft-serve, and ride the seasonal Norokko slow train between Furano and Biei. Tour the Furano Cheese Factory and sample local wine.
Cycle or drive the Panorama Road, visit Flower Land Kamifurano, and in winter ski Furano's varied terrain or try snowshoeing. Autumn brings farm harvests and foliage.
Must-See Attractions
Farm Tomita is the must-see, with its Traditional Lavender Field, rainbow-striped flower beds and Lavender East annex. Flower Land Kamifurano and the Choei Lavender Farm are close rivals.
The Furano Cheese Factory, Furano Winery, Ningle Terrace craft village and the Kanno Farm flower slopes toward Biei complete the essential circuit.
Cultural Experiences
Furano's culture is agricultural, and visitors can experience it through farm tours, cheese and wine tasting, and melon picking in season. The town gained fame as the setting of the long-running TV drama Kita no Kuni Kara, whose film sets can be visited.
Craft workshops at Ningle Terrace and dried-flower and cosmetic making at the lavender farms give hands-on local flavour.
Nature & Outdoors
Furano sits amid mountains ideal for hiking, with the Tokachidake volcanic range and Daisetsuzan National Park nearby offering trails and hot springs. The valley floor is superb for cycling past farms and flower fields.
In winter the deep, dry powder supports skiing and snowshoeing, and rafting on the Sorachi River is popular in the warmer months.
Family Experiences
Families love the colourful flower fields, the melon and lavender ice cream, and the gentle Norokko sightseeing train. Flower Land Kamifurano offers tractor-bus rides and hands-on craft activities.
Cheese-making tastings, farm animal encounters and easy cycling paths keep children happy, while winter brings family-friendly ski and snow-play areas.
Nightlife & Evenings
Furano is a rural town with limited nightlife, centred on izakaya and restaurants in the town area and around the ski resort, which livens up in winter season. The lantern-lit Ningle Terrace craft village is a lovely evening stroll.
Most evenings are spent over local wine, cheese and Hokkaido cuisine rather than late-night venues.
Photography Spots
Farm Tomita's rainbow flower fields and the classic lavender rows framed by mountains are the signature images, best in the soft light of morning. Kanno Farm's flower slope and the Panorama Road viewpoints are also spectacular.
The Norokko train passing through fields, autumn's golden farmland, and winter's snow-laden hills all reward photographers throughout the year.
History & Background
Furano developed as a farming district after Hokkaido's settlement, growing rice, potatoes, wheat and melon. Lavender arrived in the mid-20th century for the perfume industry, but demand collapsed when synthetic fragrances took over.
Farm Tomita nearly ploughed under its last field until a 1970s national-railway calendar featured its lavender, sparking a tourism boom that saved and expanded the flower farms that define Furano today.
Local Culture
Life in Furano revolves around the seasons and the land, from spring planting to summer flowers and autumn harvest. The community takes pride in its melon, wine, cheese and dairy, and welcomes visitors to farm experiences.
The area's fame from the TV drama Kita no Kuni Kara fostered a gentle, back-to-the-land image that still colours its identity.
Best Time to Visit
Mid-July to early August is peak lavender season and the reason most travellers visit, with fields at their most vivid. Other summer flowers extend colour from June through August.
Autumn offers harvests and foliage, while December to March brings reliable powder for skiing. Late July combines full lavender bloom with pleasant weather.
Weather & Seasons
Furano has a continental inland climate with warm summer days around 25 to 30 C but cool nights, and very cold, snowy winters often well below freezing. Its inland position gives dry, powdery snow prized by skiers.
Spring is short and cool, summer is bright and comfortable by day, and autumn is crisp with early frosts, so pack layers in every season.
Festivals & Events
The Furano lavender bloom itself is the main summer event, peaking in mid to late July, when farms hold flower-viewing seasons. The Hokkai Heso Matsuri (Belly Button Festival) in late July fills the town with painted-belly dancers celebrating Furano's position at Hokkaido's geographic centre.
Winter brings ski events, and autumn features harvest and wine celebrations. Check official listings for exact dates.
Suggested Itinerary
One full day suits the flower highlights: start early at Farm Tomita before crowds, ride the Norokko train, then visit the Cheese Factory and Winery, ending at Ningle Terrace in the evening. Add a second day for Biei's patchwork hills and Blue Pond.
Skiers should plan multiple days in winter to enjoy the powder and onsen.
Duration Needed
One day covers Furano's flower farms and food attractions, while two days lets you combine it with neighbouring Biei for the full central-Hokkaido landscape. Ski trips warrant several days.
During peak lavender season, allow extra time for traffic and crowds around Farm Tomita.
How to Reach
From Sapporo, take the JR Furano Line via Asahikawa or a direct highway bus, roughly 2 to 2.5 hours. In summer the seasonal Furano Lavender Express train runs directly, and the Norokko train links Furano and Biei.
New Chitose Airport connects via Sapporo or Asahikawa; a rental car is the most flexible way to tour the scattered farms.
Getting Around
A car is by far the easiest way to reach Furano's spread-out flower farms, wineries and viewpoints. In peak summer, the Norokko sightseeing train and seasonal shuttle buses link the main farms and stations.
Cycling is popular and pleasant along the valley, and taxis or tours fill gaps for those without a car.
Nearest Airport / Station
Furano Station on the JR Furano Line is the town hub, while Lavender Farm Station, a seasonal stop, sits beside Farm Tomita's fields in summer. Asahikawa is the nearest major rail and air interchange.
Highway buses connect Sapporo and the airport; the nearest airport is Asahikawa, with New Chitose as the larger gateway.
Timings / Opening Hours
Farm Tomita and most flower farms are open free during daylight, roughly 8:30 or 9:00 to 17:00 or later in summer, with peak bloom in July. The Cheese Factory and Winery keep similar daytime hours.
Hours and which fields bloom vary by season, and some sites close in winter, so check the official site for current details.
Entry Fee / Ticket Price
Farm Tomita, Flower Land Kamifurano's grounds and most lavender farms are free to enter, earning revenue from shops and cafes. Some attractions like the melon house or tractor-bus rides charge modest fees.
The Norokko train and ski lifts have their own fares. Budget mainly for food, souvenirs and transport, and confirm any fees on official sites.
Food & Restaurants Nearby
Furano is known for lavender and melon soft-serve, fresh melon, curry and cheese dishes. The Furano Cheese Factory sells cheese and pizza, and town restaurants serve Furano omelette curry and Hokkaido produce.
Cafes at the flower farms offer lavender sweets, and Furano wine pairs with local cheese and lamb throughout the area.
Must-Try Local Food
The valley's specialities are Furano melon, sweet corn, potatoes, dairy cheese and wine, plus the town's signature omelette curry. Lavender flavours everything from soft-serve to sweets in summer.
Hokkaido lamb, seasonal vegetables and fresh milk feature strongly, making Furano a genuine farm-to-table destination.
Hotels & Accommodation Nearby
Options range from resort hotels and pensions near the ski slopes to farm-stay pensions and guesthouses in and around town. The New Furano Prince Hotel is a well-known resort base.
Summer lavender season and winter ski season are both busy, so book ahead. Many visitors also stay in Asahikawa or day-trip from Sapporo.
Travel Budget
A day of flower touring is inexpensive since most farms are free; budget mainly for transport, meals and souvenirs, roughly 6,000 to 12,000 yen per person including a rental-car share or train and bus fares. Melon and premium sweets add up.
Overnight resort stays and ski packages cost considerably more, especially in peak seasons.
Shopping & Souvenirs
Farm Tomita and other farms sell lavender cosmetics, dried flowers, sachets, and lavender and melon sweets. The Cheese Factory offers cheese and butter, and Furano Winery sells local wine.
Ningle Terrace's log-cabin studios sell handmade crafts, and roadside stands offer fresh melon and produce in season, all excellent gifts.
Safety Tips
Furano is very safe, but the rural setting means you should watch for traffic and cyclists on narrow farm roads and be sun-aware in the open fields in summer. Wild bears exist in surrounding mountains, so heed trail warnings.
Winter driving requires snow experience and proper tyres, and skiers should respect resort boundaries and avalanche notices.
Accessibility
Farm Tomita has paved main paths and accessible facilities, though some flower slopes are uneven or steep. The Norokko train and larger attractions offer some accessible provision.
Rural sites and farm terrain can be challenging for wheelchair users, and a car is often needed. Check individual venues ahead for specific accessibility support.
Language Tips
Major farms and the Cheese Factory have English signage and staff used to international visitors, but rural restaurants and shops may have limited English. Menus at popular cafes often include pictures.
A translation app is useful, and simple polite Japanese is appreciated. Renting a car with an English or multilingual navigation system helps greatly.
Travel Tips & Suggestions
Visit Farm Tomita early in the morning to enjoy the lavender before tour buses arrive, and time your trip for mid to late July for peak bloom. Renting a car gives the freedom to reach scattered farms and Biei.
Book accommodation early in summer and winter, carry cash for farm stands, and bring layers as mountain valley nights are cool even in summer.
Things to Carry
Bring sun protection, a hat and water for the open fields in summer, plus a camera and comfortable walking shoes. A light jacket handles cool evenings.
In winter carry full cold-weather gear and non-slip boots. Some cash is useful at farm stands and small shops, and an IC card or rail pass helps if travelling by train.
Sustainable Travel
Stick to marked paths in the flower fields to protect the plantings, and never pick flowers or trample rows for photos. Buy melon, cheese and crafts directly from local producers to support farm livelihoods.
Carshare or use the seasonal train and buses where possible, carry out your rubbish, and respect working farmland and quiet rural roads.
Nearby Visiting Places
Biei, just north, offers the famous patchwork hills, the Blue Pond and Shirogane's waterfalls, easily combined with Furano. Asahikawa with its zoo lies beyond Biei.
The Tokachidake and Daisetsuzan mountain areas provide hiking and hot springs, and Kamifurano's Flower Land and hot-spring inns are minutes away.
Official Website / Visitor Info
The Furano tourism association and the tourist information center at Furano Station provide flower-season updates, maps and transport advice. Farm Tomita's official website reports current bloom status through summer.
Check official sites for the Norokko train schedule, festival dates and ski-season information before travelling, as timings are strongly seasonal.
Map
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Photo Gallery
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Frequently Asked Questions
When is the best time to see lavender in Furano?
Mid to late July is peak lavender season, when Farm Tomita's fields are at their most vivid. Other flowers extend colour from June through August.
How do I get to Furano from Sapporo?
Take the JR line via Asahikawa (about 2 to 2.5 hours), a direct highway bus, or the seasonal Lavender Express in summer. A rental car is the most flexible option for touring the farms.
Is there an entrance fee for Farm Tomita?
No, Farm Tomita is free to enter. It earns income from its shops and cafes selling lavender sweets, ice cream and cosmetics.
Can I visit Furano and Biei together?
Yes, they are close and often combined. The seasonal Norokko sightseeing train links them, and by car you can see Furano's flowers and Biei's hills and Blue Pond in a day or two.
What is there to do in Furano in winter?
Furano is a well-regarded ski resort with dry powder snow, plus snowshoeing, onsen and the lantern-lit Ningle Terrace craft village.
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